Are you in the middle of searching for a web designer for your restaurant or bar in Singapore? If you are, we are sure that you are starting to realise that that is not such an easy task after all. We would all love if we could get the best web designer in Singapore to work on our accounts, but that is not an easy task. Firstly, what is good web design is highly subjective. Secondly, prices vary and you need to ensure that you’re getting the best bang for your buck.
We’re here to help you simplify the process of choosing a web designer for your restaurant or bar in Singapore so here are some of our tips:
Expertise in restaurant & bar web design
You want to find web designers who have domain expertise. In this case, you’re looking for web design companies who understand the food and beverage industry well. You need your web designers to be able to bring their knowledge from developing hundreds of websites for other bars and restaurants to yours. That experience and know-how are invaluable to you.
The last thing you want is a generic web design company that does not understand the restaurant and bar business and just wants to pawn off a templated corporate website off to you.
At the very list, ask them for a list of their completed projects. Also, you may also want to ask them for some references. Some may not be able to give you any as this information is quite sensitive.
Good communication skills
You want to work with a web design agency that has a great rapport with your team. Their communications and project management skills are very important, and there needs to be a good cultural fit between your two teams.
Web design pricing is and will always be an important consideration when choosing a web development company to work with. However, don’t let it be your main consideration. There are many other factors that should trump how much it costs. Of course, for a simple restaurant website, you won’t be paying six figures.
Search engine optimisation is the process of improving your organic traffic coming from the major search engines such as Google, Yahoo or Bing. Most people refer to this process as simply SEO. SEO expertise is a very important consideration for restaurant websites as this will help you get more traffic.
There is no point in building a beautiful website and have no visitors. Other digital marketing tactics such as Google AdWords or social media may be too expensive over time for most restaurant owners. This makes SEO a great marketing tactic.
Most web design agencies claim to be good at SEO, but they really only know the basics. Ask to see some of their SEO work and gauge for yourself, They should have some clients who are already ranking in the search engine rankings page that they can show you.
Choosing a web design company for your restaurant
We hope that the tips we outlined above will make it easier for you to choose a web design company that will make your restaurant website a huge success!